SEO Reports track and monitor key indicators of your search engine optimisation and online marketing success. Without them it’s almost impossible to understand what is working well and where to focus your efforts. SEO Reports bring together data from several sources (such as Google Analtyics) into an easy to understand snapshot ...
Before we dive into the On Page SEO Checklist, let’s start at the beginning – What is on-page SEO? There are varied definitions of on-page SEO, or on page optimisation. At SEO Copilot, we define it as all the tasks that can be implemented directly within a single page of ...
The most important thing for any business website owner is to ensure that people are actually visiting their website – and ideally visiting on repeated occasions and becoming customers. It’s no secret the best way to generate loads of website traffic is appearing on the first page of Google. But this is ...
Many businesses with an online presence now understand the need for implementing an SEO strategy. But search engine optimisation is a broad area of activity, and many specialist tactics and strategies are used by SEO companies. It can be confusing or difficult to manage SEO campaigns without breaking things down ...
Every business wants to rank on the first page of Google, and for good reason. This search engine is the first place people look for a product or service. So what is search engine optimisation, or SEO? This infographic answers the question “What is SEO?”, sharing some compelling SEO statistics, ...
There are so many blogs out there that starting out in the blogging world can be a daunting experience. But actually, there are certain strategies for search engine optimisation (or SEO) that successful bloggers use to gain a competitive advantage. Whether you are blogging for business leads, or monetising your blog ...
The world of Search Engine Optimisation, or SEO is changing at such a pace that it can be hard to keep up with best practices. Amongst all the confusion, there are a number of “SEO Tips” floating around the internet that are straight up lies. If you want to separate ...
Most of us use search engines multiple times in a day, but how much do you actually know about the way search engines work? Google and other search engines are working hard behind the scenes to create useful search results for us. Before making a purchasing decision, consumers use Google or another ...
Search Engine Optimization is changing all of the time. One minute you are told that you need to build links, the next that you have to invest in creating video content – and with all this SEO information we receive on a daily basis, it can be hard to know how to ...
Matt Cutts is the head of Google’s Webspam team, and the unofficial spokesperson for Google’s search algorithm. For obvious reasons he’s somewhat of a celebrity in the online marketing world. Matt regularly releases Youtube videos related to Google search engine optimisation, and when he speaks, we listen! If you’re at ...